On 16th September 2023, Helix Pharma proudly launched its eco-friendly campaign, ECOBytes, an initiative dedicated to reducing environmental harm and promoting a greener, more sustainable Pakistan.

As responsible citizens and corporates, it is important to recognize our nation’s environmental reality. Pakistan faces serious challenges due to rapid deforestation, lack of reforestation, and excessive paper consumption—all of which significantly contribute to a growing carbon footprint. Trees, the natural filters of our planet, are being lost at an alarming rate, making it imperative for all of us to act now.

With ECOBytes, Helix Pharma is taking meaningful steps towards this cause. The campaign aims to:

• Reduce carbon footprint by embracing digital solutions to minimize paper use in internal and external communications.
• Encourage reforestation through plantation drives, contributing positively to restoring our natural environment.
• Engage communities and forums to raise awareness about environmental challenges and promote collective responsibility.

ECOBytes is not just a campaign—it is a commitment to healing our planet. By shifting to digital alternatives and discouraging paper wastage, Helix is demonstrating how small, intentional actions can make a big difference in combating deforestation and reducing environmental impact.

We invite you to join us on this journey. Together, we can build a culture of sustainability, protect our natural habitat, and secure a healthier environment for generations to come.